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	<title>Comments for PR 2.0</title>
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	<link>http://jameswarren.wordpress.com</link>
	<description>Coming to terms with losing control</description>
	<pubDate>Mon, 08 Sep 2008 02:23:21 +0000</pubDate>
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		<title>Comment on Successful digital strategy in two words by Jonathan Hopkins</title>
		<link>http://jameswarren.wordpress.com/2008/07/04/successful-digital-strategy-in-two-words/#comment-2260</link>
		<dc:creator>Jonathan Hopkins</dc:creator>
		<pubDate>Fri, 29 Aug 2008 16:29:17 +0000</pubDate>
		<guid isPermaLink="false">http://jameswarren.wordpress.com/?p=89#comment-2260</guid>
		<description>be human, I think. and part of being a decent human is being nice . . .</description>
		<content:encoded><![CDATA[<p>be human, I think. and part of being a decent human is being nice . . .</p>
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		<title>Comment on Successful digital strategy in two words by Bookmarks about Strategy</title>
		<link>http://jameswarren.wordpress.com/2008/07/04/successful-digital-strategy-in-two-words/#comment-2259</link>
		<dc:creator>Bookmarks about Strategy</dc:creator>
		<pubDate>Wed, 06 Aug 2008 05:45:32 +0000</pubDate>
		<guid isPermaLink="false">http://jameswarren.wordpress.com/?p=89#comment-2259</guid>
		<description>[...] - bookmarked by 2 members originally found by hersoveela on 2008-07-19  Successful digital strategy in two words  http://jameswarren.wordpress.com/2008/07/04/successful-digital-strategy-in-two-words/ - bookmarked [...]</description>
		<content:encoded><![CDATA[<p>[...] - bookmarked by 2 members originally found by hersoveela on 2008-07-19  Successful digital strategy in two words  <a href="http://jameswarren.wordpress.com/2008/07/04/successful-digital-strategy-in-two-words/" rel="nofollow">http://jameswarren.wordpress.com/2008/07/04/successful-digital-strategy-in-two-words/</a> - bookmarked [...]</p>
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		<title>Comment on Successful digital strategy in two words by Becks</title>
		<link>http://jameswarren.wordpress.com/2008/07/04/successful-digital-strategy-in-two-words/#comment-2258</link>
		<dc:creator>Becks</dc:creator>
		<pubDate>Sun, 20 Jul 2008 20:40:19 +0000</pubDate>
		<guid isPermaLink="false">http://jameswarren.wordpress.com/?p=89#comment-2258</guid>
		<description>Ace point, well made.  For the first time in my career, social media has meant people are really reaping what they sow and those willing to go the extra mile to help out colleagues, ex-colleagues, mates, frenemies or even total strangers are really seeing the benefits.  Long may it continue.</description>
		<content:encoded><![CDATA[<p>Ace point, well made.  For the first time in my career, social media has meant people are really reaping what they sow and those willing to go the extra mile to help out colleagues, ex-colleagues, mates, frenemies or even total strangers are really seeing the benefits.  Long may it continue.</p>
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		<title>Comment on Successful digital strategy in two words by James Warren</title>
		<link>http://jameswarren.wordpress.com/2008/07/04/successful-digital-strategy-in-two-words/#comment-2257</link>
		<dc:creator>James Warren</dc:creator>
		<pubDate>Mon, 14 Jul 2008 16:31:14 +0000</pubDate>
		<guid isPermaLink="false">http://jameswarren.wordpress.com/?p=89#comment-2257</guid>
		<description>Whackety whackety whack.  FYI Mr Messy was Neat and Tidy - my mistake: http://en.wikipedia.org/wiki/Mr._Messy#List_of_characters</description>
		<content:encoded><![CDATA[<p>Whackety whackety whack.  FYI Mr Messy was Neat and Tidy - my mistake: <a href="http://en.wikipedia.org/wiki/Mr._Messy#List_of_characters" rel="nofollow">http://en.wikipedia.org/wiki/Mr._Messy#List_of_characters</a></p>
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		<title>Comment on Successful digital strategy in two words by Matt Ravden</title>
		<link>http://jameswarren.wordpress.com/2008/07/04/successful-digital-strategy-in-two-words/#comment-2256</link>
		<dc:creator>Matt Ravden</dc:creator>
		<pubDate>Mon, 14 Jul 2008 14:09:29 +0000</pubDate>
		<guid isPermaLink="false">http://jameswarren.wordpress.com/?p=89#comment-2256</guid>
		<description>Vivian Stanshall, Sir Henry at Rawlinson End.  Classic stuff.
It's impossible to be nice all the time.  But you can act with integrity at all times.  And, I guess, you can treat people with respect at all times, which isn't necessarily about being nice.

But I think we're all fundamentally agreeing with your original thought, really, which means I am listening happily to the sound of my own voice for no apparent reason.  And that happens a lot in social media, too, doesn't it?

Digital masturbation. Now that can't be social ...</description>
		<content:encoded><![CDATA[<p>Vivian Stanshall, Sir Henry at Rawlinson End.  Classic stuff.<br />
It&#8217;s impossible to be nice all the time.  But you can act with integrity at all times.  And, I guess, you can treat people with respect at all times, which isn&#8217;t necessarily about being nice.</p>
<p>But I think we&#8217;re all fundamentally agreeing with your original thought, really, which means I am listening happily to the sound of my own voice for no apparent reason.  And that happens a lot in social media, too, doesn&#8217;t it?</p>
<p>Digital masturbation. Now that can&#8217;t be social &#8230;</p>
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		<title>Comment on Successful digital strategy in two words by James Warren</title>
		<link>http://jameswarren.wordpress.com/2008/07/04/successful-digital-strategy-in-two-words/#comment-2255</link>
		<dc:creator>James Warren</dc:creator>
		<pubDate>Mon, 14 Jul 2008 14:02:57 +0000</pubDate>
		<guid isPermaLink="false">http://jameswarren.wordpress.com/?p=89#comment-2255</guid>
		<description>B-b-b-b-but nice people can be 'hard' when required.  Being nice doesn't mean being a push-over.  Does it?  You've got to be cruel to be nice.  Or something.

Aren't Nice and Tidy from Mr Messy?</description>
		<content:encoded><![CDATA[<p>B-b-b-b-but nice people can be &#8216;hard&#8217; when required.  Being nice doesn&#8217;t mean being a push-over.  Does it?  You&#8217;ve got to be cruel to be nice.  Or something.</p>
<p>Aren&#8217;t Nice and Tidy from Mr Messy?</p>
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		<title>Comment on Successful digital strategy in two words by Matt Ravden</title>
		<link>http://jameswarren.wordpress.com/2008/07/04/successful-digital-strategy-in-two-words/#comment-2254</link>
		<dc:creator>Matt Ravden</dc:creator>
		<pubDate>Mon, 14 Jul 2008 11:48:07 +0000</pubDate>
		<guid isPermaLink="false">http://jameswarren.wordpress.com/?p=89#comment-2254</guid>
		<description>I am really only posting this so you get to ten posts, cos that is truly impressive.

But niceness ... isn't it more about acting with integrity?  Niceness as an asset is a bit dangerous because you can't always be nice.  You may need to fire someone, and you can't really do that nicely.  It isn't, by definition, nice.  But you can do it with integrity.

Nice and Tidy
Tidy and Nice
That's the Way that
We Leave your House

(jingle of well-known, very posh, cleaning service)</description>
		<content:encoded><![CDATA[<p>I am really only posting this so you get to ten posts, cos that is truly impressive.</p>
<p>But niceness &#8230; isn&#8217;t it more about acting with integrity?  Niceness as an asset is a bit dangerous because you can&#8217;t always be nice.  You may need to fire someone, and you can&#8217;t really do that nicely.  It isn&#8217;t, by definition, nice.  But you can do it with integrity.</p>
<p>Nice and Tidy<br />
Tidy and Nice<br />
That&#8217;s the Way that<br />
We Leave your House</p>
<p>(jingle of well-known, very posh, cleaning service)</p>
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		<title>Comment on Successful digital strategy in two words by James Warren</title>
		<link>http://jameswarren.wordpress.com/2008/07/04/successful-digital-strategy-in-two-words/#comment-2253</link>
		<dc:creator>James Warren</dc:creator>
		<pubDate>Mon, 14 Jul 2008 09:05:13 +0000</pubDate>
		<guid isPermaLink="false">http://jameswarren.wordpress.com/?p=89#comment-2253</guid>
		<description>Mark, so true (funny how it seems...).  I do think though there are some businesses that have hard-wired 'niceness' into their DNA and use it (non-cynically, they would have us believe) as a marketing device (Innocent is an obvious example).  Effective digital marketing comes more naturally to these companies, I believe.

But ultimately, it's taking on some of the attributes of 'niceness' that are key: listening, wanting to help, being respectful, using humour etc etc...</description>
		<content:encoded><![CDATA[<p>Mark, so true (funny how it seems&#8230;).  I do think though there are some businesses that have hard-wired &#8216;niceness&#8217; into their DNA and use it (non-cynically, they would have us believe) as a marketing device (Innocent is an obvious example).  Effective digital marketing comes more naturally to these companies, I believe.</p>
<p>But ultimately, it&#8217;s taking on some of the attributes of &#8216;niceness&#8217; that are key: listening, wanting to help, being respectful, using humour etc etc&#8230;</p>
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		<title>Comment on Successful digital strategy in two words by Mark</title>
		<link>http://jameswarren.wordpress.com/2008/07/04/successful-digital-strategy-in-two-words/#comment-2252</link>
		<dc:creator>Mark</dc:creator>
		<pubDate>Fri, 11 Jul 2008 08:55:20 +0000</pubDate>
		<guid isPermaLink="false">http://jameswarren.wordpress.com/?p=89#comment-2252</guid>
		<description>Your original post points to the central issue: businesses don't have niceness in their DNA.  Businesses are designed to do one thing, which is to make money.  They're pathological.

But that's not to say that the people in them can't be nice though.</description>
		<content:encoded><![CDATA[<p>Your original post points to the central issue: businesses don&#8217;t have niceness in their DNA.  Businesses are designed to do one thing, which is to make money.  They&#8217;re pathological.</p>
<p>But that&#8217;s not to say that the people in them can&#8217;t be nice though.</p>
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		<title>Comment on Successful digital strategy in two words by James Warren</title>
		<link>http://jameswarren.wordpress.com/2008/07/04/successful-digital-strategy-in-two-words/#comment-2251</link>
		<dc:creator>James Warren</dc:creator>
		<pubDate>Thu, 10 Jul 2008 11:15:44 +0000</pubDate>
		<guid isPermaLink="false">http://jameswarren.wordpress.com/?p=89#comment-2251</guid>
		<description>Hi Jenny - thanks for your comment.  Love your blog name!

Paul - you're lovely too.

They don't call it email for nothing Matt.

Yes, Simon - nice.  Not diplomatic.  There's a world of difference, don't you think?

Mark, you're absolutely right, of course.  While it's undoubtedly true for individuals, my post was aimed more at businesses.  For some reason they tend not to think of 'nice' as being a key business attribute.

Enjoy Stockholm Grantie!</description>
		<content:encoded><![CDATA[<p>Hi Jenny - thanks for your comment.  Love your blog name!</p>
<p>Paul - you&#8217;re lovely too.</p>
<p>They don&#8217;t call it email for nothing Matt.</p>
<p>Yes, Simon - nice.  Not diplomatic.  There&#8217;s a world of difference, don&#8217;t you think?</p>
<p>Mark, you&#8217;re absolutely right, of course.  While it&#8217;s undoubtedly true for individuals, my post was aimed more at businesses.  For some reason they tend not to think of &#8216;nice&#8217; as being a key business attribute.</p>
<p>Enjoy Stockholm Grantie!</p>
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