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You could call this an advert April 5, 2008

Posted by James Warren in cool, marketing, music.

…but i’d rather call it a film. Stunning *film* from Schweppes.

Hat tip to Mr Clayton. Music by the way by The Cinematic Orchestra – the real star.


1. tim hoang - April 5, 2008

WTF?! its fizzy water! Looks great but a bit wanky? It looks like some big cheese said – “get me something like the Bravia balls thing” into a futuristic ad generating machine and this came out

2. Simon Marks - April 8, 2008

You have no soul. It just looks lovely.

Those high-speed cameras are always fascinating. There was a gorgeous book on Amazon a while back that was mainly high speed photography of things being blown up or shot (anything from an apple to a playing card, etc.) – and once you get away from the violence of the act itself, there was something incredibly beautiful about seeing something in the middle of a transformation/destruction.

3. Matt Ravden - April 8, 2008

I thought it was great until that big bubble caught the guy flush in the face. I mean, that just WOULDN’T HAPPEN in real life …

4. Paul Mackender - April 11, 2008

It’s very pretty James. Like you.

5. Darika - April 15, 2008

I liked it until I read Tim Hoang’s comment… he he

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