Simon Says Move

So the cat is out of the bag…  I’ve been dying to write about this for ages!

I’m delighted to confirm that Simon is joining WS UK’s consumer team as head of digital.  This is the first step in our strategy of embedding digital experts (‘change agents’) into our European practice teams (as described, in a slightly round about fashion, in the phase two bit of this post) to bolster our ability to provide clients with appropriate multi-channel comms counsel and support.

We’re moving, rapidly, towards our goal of having digital DNA embedded throughout the agency.  In last December’s post, I estimated this would take at least twelve months.  The great news is we’re well ahead of schedule.  Welcome, Simon.  I can’t wait to have you as part of our merry virtual digiteam and look forward to helping you make a massive difference to our consumer practice (and beyond)!

EDIT: Simon’s take on the move.  Simon is one of the people I’ve most respected and followed over the years in the digital comms space.  In our discussions we very quickly realised we share the same views on the whats, wheres and hows of digital comms.  He’s going to make a tremendous contribution to our business.